We turned to our network of leading brokers and real estate coaches to tell us about the one book that made the biggest practical impact in their business so you can narrow down your reading list and get a jumpstart on the New Year.
Gary Keller is an American entrepreneur and best-selling author. He is the founder of Keller Williams, which is the largest real estate company in the world by agent count, closed sales volume, and units sold. Keller founded Keller Williams on training and education and later brought his teachings to print.
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After Ethereum creator Vitalik Buterin dropped out of college and launched Bitcoin Magazine, he wrote the Ethereum white paper, which proposed an open source protocol that would take what Bitcoin did for money and do it for everything else: contracts, social networks, and sharing economies. Now, less than a decade later, his idea is valued at about half a trillion dollars, and it is the foundation for the weird new world of NFT artworks, virtual real estate, and decentralized autonomous organizations.
What does it take to be a successful real estate developer? Best-selling author John McNellis tells you how, sharing practical tips and advice from his wealth of experience over 35 years in real estate development. Like meeting with a mentor over coffee, McNellis entertains with witty anecdotes and wisdom on how to take advantage of opportunities and avoid pitfalls. Offering humorous insights, the book covers the ins and outs of how to get financing, working with architects, brokers, and other professionals, how to make a good deal, and win approval for your project.
You've definitely heard of the metaverse by now, but I'll explain why everyone will soon log in and out of this new three-dimensional virtual reality as they do with Instagram, TikTok, and other social media platforms today. What will assure you and your family a wealthy future is understanding how the metaverse will work and what the technologies are at its core. What actually is it? How did it come to be? What technologies are at work? Why do we need cryptocurrency for it? All of these questions are answered using real-life examples and comparisons. Plus a lot more!
Justin Smith is a commercial real estate broker who has helped his clients close more than 500 real estate transactions worth roughly half a billion dollars in consideration. In Industrial Intelligence, he shares the benefit of his experience to help you make your own expansion a success from beginning to end.
Rethinking Real Estate provides technology entrepreneurs and real estate professionals with key insights and practical strategies that will enable you to develop innovative solutions, identify risks, evaluate emerging competitors, and transform your investment thesis, project, venture, or career.
In Exactly What to Say: For Real Estate Agents, Phil M. Jones, Chris Smith, and Jimmy Mackin provide 30 Magic Words to help with the most common, critical, and difficult conversations real estate agents have today. If you are open-minded to a better way of selling, this book is for you. Imagine what it is going to feel like knowing exactly what to say when it matters the most.
SOLD provides a much-needed look at how successful real estate agents build their business, close deals, and generate commissions. Best-selling author and expert real estate agent David Greene shares everything he wishes someone had shared with him - including the exact processes he used to become rookie of the year and top agent in his office.
Learn the strategies and methods top producing real estate agents use to successfully farm neighborhoods to become the community real estate expert of choice. Learn the systems that real estate coach Brian Icenhower implements with many of the top producing agents in the world to create steady and predictable sources of commission income from targeted geographic communities.
You'll learn about the myths about money and investing that hold people back and how to develop the mindset of a millionaire investor; how to develop sound criteria for identifying great real-estate investment opportunities; and more.
According to recent surveys, the average real estate agent makes less than $10,000 a year, and close to 90 percent of new agents will not last more than two years in the business. Fewer than 10 percent of agents will make over $100,000, and the majority who do have been in the business for decades. The average real estate agent sells 12 homes a year, and for agents who are just starting out, that number is less than four. In 2012 Dan Lesniak used a unique strategy to upend the industry trends. In his first year in real estate, Dan had over 36 transactions totaling over $22 million in sold volume, making him one of the most successful rookie real estate agents ever. He did this by taking over one of the most competitive market areas in the country, one that had previously been dominated by agents with over 10 years' experience.
Discover the secrets to marketing with Instagram! Not sure how to turn all those likes, posts, and selfies into real estate marketing dreams? Tried Instagram before...and had monumentally crappy results? (Who hasn't!) Looking for a no-BS and super-simple guide to leveraging Instagram to build your realtor brand - and make a helluva lot more money? Worry not! Each chapter includes easy-to-follow action steps to help you boost your realtor Instagram marketing game - without having to take a single ab selfie. (Unless you want to.)
The Art and Science of Real Estate Negotiation addresses a practice that is indispensable to real estate success: negotiation. Negotiation principles and fundamentals affect the results of real estate buyers, sellers, and investors. Listen to this book and become a powerful real estate investor who nets results and dollars. Plus, improve your everyday communications along the way.
Leads are the lifeblood of any business, especially in real estate. So to be successful in real estate, you need to fine-tune your lead generating skills. Business coach and career strategist James Harrison will help you remove the guesswork and share top-performing strategies that simply bring leads to your door and get you closing more business today.
Real Estate Marketing is specifically designed to educate every person with the art and science of the real estate marketing profession. This book will also be of interest to professional real estate entrepreneurs looking to boost their knowledge and improve their marketing techniques. The book puts into context marketing strategy, selling, negotiations, HRM, and law and ethics issues and features a companion website with instructor resources and a test bank. 2ff7e9595c
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